Dear Nike: Will You Stand Up for Me?
The public wants transgender men out of women's sports. Just Do It.
An ad dropped today from XX-XY Athletics, which bills itself as “premium casual athletic clothing for free-thinkers, truth tellers and those willing to stand apart from the crowd.” The branding exec behind the brand is Jennifer Sey, who started XX-XY Athletics after she was fired from her corporate job at Levis because she protested school closings during the pandemic.
A one-time athlete, she teamed up with what she calls “a rag tag group of cancelled, ousted and self-described misfits. And we created an athletic brand that would stand for the truth and America’s highest ideals: equality of opportunity, freedom of speech, open debate and dissent and striving for excellence.”
The clothes are beautiful, the mission noble. And so is the ad. Watch below.
After years of bowing to transgendering men seeking to rob women of their trophies, their scholarships and their opportunities, suddenly it seems the tide is turning.
On the campaign trail, it is one of Donald Trump’s biggest applause lines: “I will get men our of women’s sports.” Kamala Harris is in favor of radically rewriting Title IX — the 1972 achievement that empowered women in sports — to enshrine trans men. So far, federal judges have blocked the new rule in 26 states.
College women’s volleyball teams in Utah, Tennessee, Idaho and Wyoming are forfeiting games against the San Jose State team, which has a transgender male player. Wyoming Gov. Mark Gordon wrote on X: “I am in full support of the decision by @wyoathletics to forego playing its volleyball match against San Jose State. It is important we stand for integrity and fairness in female athletics.”
Jason Whitlock, a sports podcaster who calls himself “Fearless,” recently argued that swimmer Riley Gaines and WMBA star Caitlin Clark — a white player in a virtually all black league — are leading “a CIS Rights Movement to Save America,” one he likened to the 1960s civil rights era of Martin Luther King and other patriots. Riley was forced to compete in the pool against Lia Thomas, and has become an advocate ever since for a fair playing field for women.
There is no ambiguity in public opinion — nearly three-quarters (72%) of registered voters think biological males should not be allowed to participate in women’s and girls’ sports, according to a Rasmussen poll in August.
Maybe that’s because girls and women are being injured by male players whose muscular power and chest span is far greater than theirs. In February a biological male who stands over six-feet tall and has facial hair — but “identifies” as a girl — injured three female opponents on a high school basketball team, forcing the Collegiate Charter School of Lowell, MA, to forfeit the game for their own safety.
Outraged by the transgender takeover of women’s sports, one NCAA official resigned, calling it “massive authorized cheating.” William Bock, ex-general counsel for the US Anti-Doping Agency, left his post after eight years, with one year left on his contract.
“Although I may not have agreed with the wisdom of every rule in the NCAA rulebook,” he wrote in his letter, “I believed the intent behind the NCAA’s rules was competitive fairness and protection of equal opportunities for student-athletes. This conviction changed as I watched the NCAA double down on regressive policies, which discriminate against female student-athletes. It’s a ruse to say testosterone suppression [makes a] a level playing field.”
Now, other young women are beginning to speak up, to lobby for a level playing field, to win their chance at success and achievement in life. Here is 14-year-old Annaleigh, a runner who recently lost a track meet race to a boy participating as a transgender.
Give the transgenders their own league. Or let them compete in men’s leagues. We don’t care. But stop harming girls, both on the field and in their hearts.
Nike is as wedded to this trans intrusion into women’s sports as ESPN is. It’s part of their newfound radical ideology that holds trans to be more sacred then female achievement. It’s virtue signalling, to align with the politically correct world of what Trump calls “transgender insanity.” Or maybe it’s just about making money.
But whatever the reason, it is wrong, and everyone knows it. Shame.
Come on Nike. Just Do It.


What a travesty! Any man or boy that competes in women/girls competition is a COWARD! He obviously can't compete against other men/boys so he goes for the easy win. Any win by a male competing against females is a hollow win and the fact that he celebrates the win is disgusting. All schools competing against teams with so called. "trans" athletes should refuse to compete and gladly take a loss to show their support of women/girls in athletics. Any school or team that forces women/girls to compete against males should be shamed by all the female athletes by simply refusing to compete against males. Where schools insist on pitting females against males, females in each individual event should protest the unfairness; for example, in swimming and running events the individual female should refuse to compete. When the guns sounds let the "trans" run the race alone; let him swim the race alone..... just refuse to compete. .But, you might say, I lost the event! The answer is, you didn't lose you chose not to compete in an unfair and often dangerous situation created by ideologists that want to destroy our way of life. Get the "trans" cowards out of women sports! Back in the day, boyfriends, husbands and the Fathers of these brave women athletes would take some time to show the "trans" cowards what it's like to compete against a real man!